Obama Popularizes Himself Among Youth Through E-Marketing
If Barack Obama becomes the next President of the United States of America, the country can assure that they will not fall short on one account, e-marketing. Demagogic run by Obama among the youth in the ongoing Democratic presidential primaries have stunned analysts and psephologists alike.
The curiosity led the experts to pry into how Obama was able to muster the positive vibes of the youth in favor of him. It was evident in the final lab report Barack camp extensively used social networking and video sharing sites to great effect in garnering votes of the youth. His success in using social medium as an electioneering tool clearly shows that a new guru has arrived in the world of e-marketing.
A survey showed that if one does not include social media in one’s election campaigns it would be hard to draw the attention of the youth. Majority of the youth interact through social networking sites since internet connectivity has increased to larger areas. Blog sites have virtually become e-diaries of today’s youth as outlets to vent their social and emotional feelings as well.
As a result, social media have supplanted televisions, radios and other advertising spaces for election campaigns. Hence, it has been proved, it would be preposterous to avoid employing social media especially, in a high voltage election campaigns such as, the US presidential primaries.
A statistics from a section of the press stated, immediately after the Second Super Saturday, Hillary Rodham Clinton had a comfortable margin of 15 percent lead over Barack Hussein Obama in Pennsylvania. But the same team of public opinion poll managers gave Clinton just 5 percent lead over Obama just two days before the same primary election.
Creating a huge 10 percent swing in favor of any candidate, that too in a month’s time, was unheard of in Pennsylvania. The credit goes to Barack camp, their stupendous game plan to engage with the youth through sublime tentacles of social suggestion has succeeded in gaining an all important 10 percentage points. If the alleged